Created by millennials.
Inspired by our parents.
Made for everyone.

Hello, we’re Jude and Nicola, the founders of How Do I? We’re based in London and used to get a lot of calls from our parents and their friends, asking us how on Earth they make their bloomin’ computer do what they want it to do! We helped them with all sorts from understanding how to email large digital files, saving Excel documents through to understanding Facebook admin.

When we started talking about this, it turns out, a lot of people we know are equally frustrated by their laptops and desktops. Therefore, we created How Do I? – a computer support service that is patient, clear and friendly-enough for our mums, dads, friends and you!

Our Values

  • We put empathy at the core of everything we do – we have all been in those stressful tech situations!
  • We want all our customers to go away feeling empowered. We pass our expertise onto you so that you can make your tech work for you again.
  • There’s no shame in not knowing. Whether it’s tech skills or keeping customers happy, we are learning with you and endeavour to create the environment to support you with that.

The How Do I? Story

During the spring of 2020, like so many others, our friends and family connected online in ways they never had before. Whether it was playing bridge, video calling friends or launching new Facebook pages, computers became an even bigger part of our lives.

With all this change happening online, we noticed that for many, technology was a burden, whereas it should empower us. Some people can dart their way around the internet, whilst most get lost following tutorials.

Our research has told us that often people feel too stupid or embarrassed to ask for help, thinking that the gap in their knowledge must be a reflection on them.

At How Do I? we understand that being confident with computers is just like being confident in Mandarin or Swahili – if you didn’t grow up speaking the language, then you might need someone to teach you how! 

How Do I? was created to help you feel good about your computer, by supporting you to feel in control of it. We’re here to show you how to do whatever it is you’re stuck with, at a pace that works for you. We are experts in making a confusing situation crystal clear!

How Do I? will enable you to use your computer so that it does what it was designed to do: make your life easier, connect you to others and feel empowered!